Personalisation ROI: How Vodafone Uses AI & Precise Targeting for Business Impact
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Effective personalization is impossible without the effective use of words to deliver the elusive right message at the right time to the right customer. By applying AI to language with Persado and leveraging Adobe for precise targeting, Vodafone is pioneering the use of AI to deliver winning messages to the right audience.
Learn how AI empowers business leaders to choose more customer-centric words that deliver business impact.
In this webinar, we’ll cover:
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Explore proven use cases on how Vodafone leverages Persado AI and precise targeting with Adobe AEM, Target, and Sensei to deliver personalized content that transforms the customer experience.
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Learn how to ensure customers have consistent, personalized brand experiences, regardless of where they are on their individual journeys.
Register for the webinar to join live, or to receive the recording.
SPEAKERS
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FEDERICO PANIZZI
Head of Digital Customer Marketing at Vodafone Italy
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DANIEL BRITCHER
Industry Lead - Media, Entertainment & Telecoms at Adobe
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RICCARDO DI VIRGILIO
Senior Director, Customer Success at Persado