Persado invites you to join us for our Lunch Session at Money 20/20

The Path to Personalization: How to Effectively Activate First-Party Data with AI

Are you sitting on a mass of first-party customer data? Hear first-hand from Hiram Valdez, Head of Strategy at RappiPay Mexico, as he shares his challenges and successes with personalization. 

Hear how RappiPay:

• Generated highly effective personalized content at scale with AI
• Drove triple-digit conversion lifts in new RappiCard holders 
• Charted a path to true personalization with language

If you are looking to transform the way you drive personalization across your organization, then this session is for you.