Customer loyalty in credit cards is at risk, as advances in AI, open source platforms, and blockchain – to name just a few – empower digital competitors with modern, flexible solutions. In this fast-changing, digitally-enabled market, credit card companies must deliver seamless, positive customer experiences to drive new acquisitions, continued engagement, and reduced churn.

The narratives underlying your messages and the language you use to deliver them can serve as a key and underutilized differentiator. Join Persado Senior Director of Customer Success, Katherine Ollis and Alex Olesen, Senior Director, Vertical Strategy as they share the challenges credit card companies face in today’s market and the opportunities to drive engagement with language AI.

In this webinar, Katherine and Alex Olesen will cover:

• The state of the credit card market today
• How compelling customer experiences and personalized communication can boost acquisition, profitability, and loyalty with credit card customers
• Language AI success stories from Persado’s pool of credit card customers
• Loyalty use cases for credit card issuers, including finance companies and retailers