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Unwrap Success:

Secrets to Conquering Cart Abandonment This Holiday Season

On-Demand Webinar

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Online shopping cart abandonment is a persistent challenge for e-commerce businesses, and is only made more evident during the critical holiday shopping season. From inadequate delivery options to competing brand loyalty to various online distractions, there are a myriad of reasons why customers might never make it to the checkout. The online shopping journey is a complex process, with language playing a pivotal role in shaping the outcome.

As consumers navigate through the digital aisles of e-commerce websites, every word, phrase, and message they encounter can either entice them to complete a purchase or drive them to abandon their cart. This webinar hosted by Persado VP of Go-To-Market Strategy Sarah Coles and Richard Lim, CEO of Retail Economics, is designed to empower retail marketers and e-commerce professionals with actionable insights and strategies to tackle cart abandonment more effectively and prepare them for the future of online shopping.

During this on-demand webinar, you will:

  • Understand the magnitude of the latest cart abandonment statistics and gain insights into the factors contributing to this problem
  • Hear insights into this season’s Black Friday/Cyber Monday outcomes and see how savvy online retailers maximized their revenue
  • The role of emotional language in holiday campaigns and the key emotions that consistently drive higher performance
  • Learn how retailers are using GenAI and personalized messaging to reduce cart abandonment and how GenAI can benefit your business
  • Don't miss this unique opportunity to uncover the secrets of cart abandonment and supercharge your e-commerce success. Register now to join us on November 29th at 12 pm ET/9 am PT.

    Featured Speakers

    Sarah Coles

    Sarah Coles

    VP of Go-To-Market Strategy, Persado

    Richard Lim

    Richard Lim

    CEO, Retail Economics