Less time on creative guesswork and more time on ideas that work.
"Human creativity is unable to reach its full potential alone. An out-of-date creative process produces questionable advertising, brand experiences, and digital products."
In Forrester’s recent report, ‘Intelligent Creativity Energizes Marketing Productivity’, Forrester covers how the accuracy of machine learning combined with human intuition will lead to an era of creative transformation and marketing productivity. Persado is included in the report as well as the business results it drives.
The report also covers:
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